Learn where people look in your apps.

Learn where people look in your websites.

Learn where people look in your prototypes.

Learn where people look in your images.

Learn where people look in your

Our user research platform uses eye tracking to give you unparalleled insights into user behavior. All you need is an iPhone or iPad.

Get StartedGet StartedWatch Demo

Eye tracking,
without the hassle.

Record eye movements, touch events, and audio.

Screen recordings alone only give you half the story. With Hawkeye, you can understand the user's thought process. See where they get confused, what draws their attention, and why they perform the actions they do.

View a Sample
Gain Insights

Analyze your data.

Understanding user behavior is essential to improving your products. Hawkeye makes it easy to learn from your users and have fun while doing it.

Aggregated Heatmaps
Learn what grabs the most attention
Aggregated Heatmaps
Learn what grabs the most attention
Session Recordings
Playback session frame-for-frame.
Session Recordings
Playback session frame-for-frame.
Raw Data
Export raw eye tracking data.
Raw Data
Export raw eye tracking data.

Test anywhere, anytime.

Because Hawkeye doesn’t use specialized hardware, you can take your research outside the lab and scale to a large number of participants.
Scale Participants

Remote Testing

Invite participants to complete tests on their own devices, anywhere in the world. This keeps testers in their natural environment and allows you to scale to a large number of participants.

Mobile Lab

In Person Testing

Replace clunky hardware sensors with an iPhone or iPad. The Hawkeye iOS app lets you take your research lab on the go.

Full Research Platform

Manage your results.

Screen recordings alone only gives you half the story. With Hawkeye, you can understand the user's thought process. See where they get confused, what draws their attention, and why they perform the actions they do.

Invite Testers
Invite Testers
Make Notes
Make Notes
Favorite Sessions
Favorite Sessions
Use Cases

Flexible testing options.

Whether you’re a designer, marketer, or researcher, our tools give you the flexibility to test everything from prototypes to finished products.

iOS Apps
Prototypes
Websites
Images

No specialized hardware required.

Hawkeye uses the TrueDepth camera to track eye movements. This makes testing easier than ever. And, it saves you money.
Simple Calibration
Participants can get set up in less than a minute.
Low Cost
Forget about expensive and clunky hardware.
Remote Testing
Reach participants anywhere in the world.
Unobtrusive
Keep participants in their natural environment.